NEW APPROACHES OF EMOTIONAL LABOR PROCESSES IN THE MODERN ORGANIZATIONS

Authors : Hale Nur Güler, Akın Marşap

Pages : 163-178

Doi:10.30520/tjsosci.509891

View : 22 | Download : 7

Publication Date : 2019-02-28

Article Type : Research

Abstract :Emotional labor, known as managed emotions, is exhibited in the face of communication with the service areas in order to adapt to the rules that the organizations have stated. The aim of emotional labor in this study is that organizations can be understood better in terms of employees. The literature survey for this purpose has provided emotional labor approaches, emotional labor dimensions, and the results of emotional labor. In the light of the obtained information; "Concept and concept of emotional labor" was interpreted in order to extract, evaluate, develop and correctly apply the first output in terms of a certain limited view in 1981, in a broader angle of 360 ° in modern business life. Thus, contemporary business organizations are expected to provide more humanitarian work conditions, realistic business relationships and a satisfying work environment, as well as increased productivity, quality, creativity and innovation.
Keywords : Emotional Labor, Rules of Emotional Labor, Emotional Labor Approaches, Emotional Labor Process, Modern Organizations