- Uluslararası Sosyal Bilimler ve Eğitim Dergisi
- Cilt: 5 Sayı: 9
- Female television viewers\' habit during the Covid-19 pandemic in Hyderabad, Sindh, Pakistan
Female television viewers\' habit during the Covid-19 pandemic in Hyderabad, Sindh, Pakistan
Authors : Sadia Younus, Shazıa Shaikh
Pages : 411-422
View : 31 | Download : 20
Publication Date : 2023-10-01
Article Type : Research
Abstract :Television is the kind of weapon that makes the mass cautious. This study seeks to shed light on female viewing habits during the Covid-19 pandemic in the Sindh province of Pakistan. A semi-structured questionnaire was distributed among 200 female responses in Hyderabad (Sindh), Pakistan. The results found that during covid-19 pandemic, female viewers were interested to watch morning programs for getting information related to the prevention of Covid virus, health, news, and religious-related programs. Meanwhile, they have usually watched dramas and religious programs for decreasing the mental stress of Covid virus disease, for entertainment and religious purpose. Moreover, Television morning shows have spread health awareness concern to novel Covid-virus.Keywords : Covid-19 Pandemic, Morning Shows, Television, Female Viewer\'s Habit